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279% increase in Website Purchases in two months

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Services Used

Google Ads
 

Competitor & Industry Research 

Social media Optimization

The client is a hotel booking website catering to travelers looking for accommodation worldwide. They approached us to help increase their website purchases and bookings through Google Ads.

Challenge: The client's previous Google Ads campaigns were not yielding the desired results. They were struggling to drive conversions and needed a more effective strategy to increase website purchases.


Our Approach:


  1. Keyword Research: We conducted thorough keyword research to identify high-converting keywords relevant to the client's target audience.


  2. Ad Copy Optimization: We optimized the client's ad copies to improve relevance and encourage clicks.


  3. Landing Page Optimization: We revamped the client's landing pages to provide a seamless booking experience and improve conversion rates.


  4. Campaign Monitoring and Optimization: We continuously monitored the campaign performance and made adjustments to optimize for better results.


Results: After implementing our strategies, the client saw significant improvements in their Google Ads campaign performance:


  • 279% Increase in Website Purchases: Within two months, we achieved a remarkable 279% increase in website purchases compared to the previous period.

  • 32% Increase in Click-Through Rate (CTR): Our optimized ad copies and targeting led to a 32% increase in CTR, driving more traffic to the client's website.

  • 21% Decrease in Cost Per Acquisition (CPA): Through strategic bidding and campaign optimization, we managed to reduce the client's CPA by 21%, maximizing their ROI.


Testimonial:


"We look forward to continuing our partnership and achieving even greater success in the future." - [Ajay, Founder]

Project Overview

The Results

279% Increase
32% Increase
21% Decrease
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